Project: Briercrest College and Seminary Brand
Services: Brand Development, Visual Guidelines Design, Brand Promise
Description: Worked to refine and define the client's brand. Designed visual standards for logo usage, typefaces, colour, imagrey, and more.
Project: Arrow Leadership Brand
Services: Brand Development, Visual Guidelines Design, Graphic Design, Logo Development, Brand Strategy, Brand Promise
Description: Rebranded the organization including the development of a brand strategy. A brand strategy gives insight to how the brand interacts with different audiences.
Part of this rebrand also involved redefining the organization's offerings. As Arrow Leadership grew, it added new programs and volunteer opportunities. Each program and volunteer project was branded and launched without consideration for the master brand. Ultimately the master brand became very clouded. We redeveloped a brand hierarchy placing each project and program under the new master brand. Then we redesigned many of the projects and programs as new sub-brands or placed them directly under the master brand.
Project: Interactive CD Development
Services: Coding (Actionscript, MDM Zinc, CSS, XHTML, XML, PHP), Flash, Access DB, Graphic Design, Layout
Description: Developed interactive CDs for promotion, and investor relations. The CDs use a custom build content management system which delivers content in html, PDF, and SWF formats. The CDs use an Access database for the main navigational structure and XML data for lists of content (such as news releases).
Project: RepReport - Online Reporting Application
Services: Coding (RubyOnRails,CSS, XHTML, MySQL), Logo Design, Graphic Design, Layout
Description: Developed an online reporting application for companies that service products for manufactures. This application allows service companies to manage their employees and subcontractors including tracking hours and payroll, assign reoccurring service and one time tasks, and receive online reports from their employees for each service appointment or task. This application further generates customizable reports for quick and accountable reporting to clients.
Project: Book Promotion Websites
Services: Coding (XHTML, CSS, PHP), Flash, Graphic Design, Layout
Description: Designed and developed two websites (for different authors) to promote books and facilitate orders.
Project: 35 Under 35 Nomination Website
Services: Coding (XHTML, CSS, Actionscript, PHP, MySQL), Flash, Graphic Design, Layout
Description: Designed and developed a web based application to process online nominations for a national program recognizing 35 top Christian leaders under 35.
Project: Various
Services: Graphic Design, Logo Development, Layout
Description: Various other projects including logo design, some basic identity design, and book layout services.